Guizhou chili peppers originated in the Ming Dynasty, taking root in Guizhou after crossing the ocean over 400 years ago. Due the unique natural conditions of the "five degrees," they have developed a quality of "harmonious spiciness and mellow taste." "Openness, passion, integration, innovation" are a microcosm of the entire history of Guizhou's agricultural development, which, combined with the vigorous development of the chili industry, has converged into the's most sincere entrepreneurial philosophy. It also extends to the company's core values!
Open enterprise
Linking history with a global perspective
(01)Open historical heritage
uizhou chili peppers have flourished due to openness and inclusiveness. The introduction of "sea peppers" in the Ming Dynasty is consistent with thefearless of spiciness" spirit of the Guizhou people. Old Man Yuan adopts an open attitude to excavate traditional crafts, such as using century-old ceramic for fermenting pickled peppers, combined with digital temperature control technology, which both preserves the sour, spicy, and fresh aroma and ensures food safety. Yuan Old Man Food focuses on the inheritance and innovation of history and culture, combining traditional craftsmanship with modern technology to promote the sustainable development of the Guizhou chili pepper industry.
(02)Open global layout
Leverage the regional public brand of "Zunyi Chaotian Chili Pepper", participate in international exhibitions such as the "Chili Expo", jointly build the "Chili Association Alliance" with numerous leading chili enterprises, and expand into European and American markets through cross-border e-commerce, highlighting the brand mission of "letting the world know Zunyi chili and recognize fermented products".
Yuan Laotou Food Company actively expands into international markets, enhancing its brand's international visibility and influence through participating in international exhibitions, establishing partnerships, and other means.
(03)Open cooperation and win-win results
Yuanlaotou Food Company has established long-term and stable cooperative relationships with numerous domestic and international enterprises and scientific research institutions, jointly out activities such as technological research and development and market expansion, thereby achieving resource sharing and complementary advantages.
Through close cooperation with its partners, Yuanlaotou Food Company enhances its own competitiveness and innovation capabilities, injecting new vitality into the development of Guizhou's chili pepper industry.
Passionate team
Ignite the vitality of the industry and the team
(01)Passionate industry drive
Guizhou chili peppers have boosted the income of 1.4 million chili farmers. Yuan Laotou, using the "enterprise cooperative farmer" model, signed orders with over 9,000 households in Huichuan District, purchasing raw materials at a guaranteed market price to stimulate farmers' enthusiasm for. Through industry driving, Yuan Laotou Food Company has provided a stable source of income for local farmers, promoted the development of the rural economy, and secured the's raw material supply.
(02)Passionate corporate culture
Yuan Laotou Food Company takes "openness, passion, integration, and innovation" as its core philosophy, creating a positive,, and collaborative corporate culture that inspires employees to constantly pursue excellence. Corporate culture is the soul of an enterprise; through cultural construction, Yuan Laotou Food Company has strengthened cohesion and combat effectiveness of its employees, providing a powerful spiritual driving force for the sustainable development of the enterprise.
(03)Passionate team building
From the founder to the frontline employees, dedicated to R&D and production with the belief that "chili is our business," the company launched innovative products such as fermented chili in clay jars and secret-recipe sticky rice chili, showcasing the infinite possibilities of Guizhou chilies. Yuan Laotou Food Company on team building, stimulating employees' enthusiasm and creativity through training and incentives to build a high-quality and passionate team.
fusion technology
Symbiosis of traditional craftsmanship and modern technology
(01)Process integration
Chili powder made with stone mortars is produced through a dual-track model of manual spring processing and modern mechanization, preserving the original aroma the fibers and seeds while achieving standardized mass production. Fermented chili paste in ceramic jars emphasizes the integration of traditional craftsmanship ("chili ceramic jar fermentation technology") and technology during production, retaining the traditional flavor of Guizhou chilies while improving production efficiency and product quality.
(02)cultural integration
Yuan Laotou Food Company focuses on the inheritance and innovation of Guizhou chili culture, combining Guizhou chili culture with modern culture to a cultural brand with local characteristics. Through cultural integration, Yuan Laotou Food Company has enhanced the cultural connotation and market competitiveness of its brand, injecting new vitality into the of the Guizhou chili industry.
(03) industrial convergence
ollaborate with the Chili Institute of the Guizhou Academy of Agricultural Sciences to develop low-salt fermentation and spiciness grading technologies, promoting the of chili from a seasoning to health products and cosmetics, and building a cross-border ecosystem of "chili tourism culture". Yuan Laotou Food Company explores development models of industrial integration, expanding the application fields of Guizhou chili and enhancing the industry's added value through cooperation with scientific research institutions, tourism enterprises, and entities.
Innovative concept
Driving breakthroughs in quality and value
(01)Product innovation
Roasted chili powder locks in its smoky aroma through a traditional firewood roasting process, with an annual production capacity exceeding 3,800 tons to electric spring technology. Ciba chili has been recognized as one of the "Top Ten Characteristic Agricultural Products of Zunyi," becoming a classic ingredient for spicy chicken sauces. Yuan Laotou Food Company focuses on product innovation, continuously launching new products that meet market demands and satisfy the taste preferences of different consumers
(02)Innovation model
Develop a "one item, one code" traceability system (NFC), allowing consumers to scan the code to track the entire process of chili peppers the field to the table, enhancing brand credibility.
Yuan Laotou Food Company actively explores model innovation, enhancing its brand's market influence and consumer trust such as establishing a traceability system and conducting e-commerce live streaming.
(03)technological innovation
Yuan Laotou Food Company focuses on technological innovation, continuously investing in R&D resources, and collaborating with the Chili Research Institute of Guizhou Academy of Agricultural Sciences to carry out technological research and development, thereby enhancing the enterprise's core competitiveness. Through technological innovation, Yuan Laotou Food Company improved production efficiency, product quality, and market competitiveness, providing technical support for the development of the Guizhou chili industry.
